In an era where misinformation spreads faster than facts, having someone like Odunuga who understands the ecosystem of both legacy and digital media is not just an advantage but a necessity.
By Deborah Hassan
365Daily – The appointment of seasoned journalist and media strategist, Mr. Yomi Odunuga, as Special Adviser on Media and Publicity to the Secretary to the Government of the Federation (SGF), Senator George Akume, has continued to generate positive reactions, with the latest coming from the Network of Digital Newspaper Editors.
In a statement released on Sunday, the group hailed the decision as a “strategic and timely” move that would reposition the media operations of the SGF’s office for greater transparency, responsiveness, and credibility.
Signed by its Director of Communications, Mr. Uche Nnadozie, the statement highlighted Odunuga’s vast experience in both traditional and political communication, citing his previous roles in leading national dailies and his tenure as media aide to a former Deputy Senate President, Ovie Omoagege.
“Yomi Odunuga is a journalist’s journalist—one who understands not only the mechanics of news but also the sensitivities of public communication,” the statement read. “His appointment is a major gain for the SGF’s office and, by extension, the federal government’s effort to enhance its messaging and engagement with Nigerians.”
The group described the new media aide as a bridge-builder with a solid reputation for professionalism, fairness, and institutional knowledge, adding that his presence at the SGF’s office would likely result in more coherent and consistent government narratives.
“In an era where misinformation spreads faster than facts, having someone like Odunuga who understands the ecosystem of both legacy and digital media is not just an advantage but a necessity,” Nnadozie said.
The editors also pledged to work closely with Mr. Odunuga in his new capacity, expressing optimism that his tenure would foster a more open channel between the SGF’s office and the Nigerian public.
“We are confident that under Mr. Odunuga’s guidance, the SGF’s media office will not only function more efficiently but will also regain the trust of the public. We look forward to constructive collaboration and timely dissemination of information that strengthens democracy,” the statement added.